ABOUT US
Acknowledgment
We acknowledge the Darramuragal people, the Traditional Custodians of the land on which we work. We honor their enduring connection to the land, sea, and community, and pay our respects to the Elders, past, present, and emerging. 🙏
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PEOSYM stands for 'Personal Expression Of Stories, Yearnings & Memories'—our definition of art. Like any art form, it is about sharing a perspective and inviting interpretations, with our products serving as the medium.
People are shaped by many elements: our DNA, a collage of experiences, a patchwork of memories, and the people around us. It is this complex and imperfect beauty of life that inspires our concepts.
Scents for the soul : slow, honest and human.
Crafted as extensions of who you are - a mood, a memory, a moment to return to yourself. A quiet reflection, grounded in presence.
PEOSYM fragrances are crafted with the intention of providing emotional comfort and stirring something within you, reminding you to slow down.
In this fast-paced and eager-to-impress world, we invite you to join us on a journey following life’s natural rhythm and embracing the essence that makes you who you are.
The Heart Behind PEOSYM
Purvi Joshi, the founder of PEOSYM, embarked on this journey driven by a quest for self-expression. Each scent reflects her acceptance of vulnerable sentiments and a love for the art of storytelling. With a creation process that is mindful, patient, and explorative, PEOSYM's fragrances become more than just products, inviting others to find beauty in both the everyday and the extraordinary.
Our Roots in India
India’s rich cultural heritage and vibrant traditions are at the heart of PEOSYM. Drawing from her own experiences growing up immersed in Indian culture, Purvi strives to offer a heartfelt view of urban India and its diverse culture. Our fragrances aim to embody the comfort and authenticity that come from genuinely embracing one’s roots.
Sustainability
Our cruelty-free products are designed and packaged in Australia. We are mindful of the environmental impact of producing fragrant ingredients. That is why we prefer to use a combination of natural and sustainable ingredients, adhering to IFRA guidelines. Our packaging is minimalist and eco-friendly, using biodegradable and recyclable materials while avoiding unnecessary layers.
Social Responsibility
At PEOSYM, we believe in giving back to the community and the universe. A portion of our sales goes towards supporting Shanti Bhavan, an organization that provides comprehensive education to underserved children in India. Their work breaks the cycle of systemic poverty by offering long-term educational support, from preschool through advanced degrees.
Looking Ahead
As we continue to grow, our commitment to making a positive impact remains central to our project. We intend to support humanitarian causes that resonate with our values, including education for underprivileged communities, Doctors Without Borders, and women’s empowerment. As we expand, we are dedicated to contributing positively to the world around us and making a meaningful difference.